Month One HHC Gameplan
To make things easy for you, we’ve created a TIPS section that includes step by step instructions for each item in the package. If you haven’t dowloaded the Gamplan Tracking Sheet, click here to make a copy.
Month 1 of the Gameplan
Money Site Work
Entity Set Up
Order a Press Release 1 announcing your brand – Brand PR 1
- Use two links in the PR
- 1 Link to money site home page
- 1 Link to GMB Map (using mgyb.co short link)
Create and Optimize a GMB –upload images, info, hours, phone number etc.
Create and Publish GMB Website –CTA button, headline, summary, etc
Create or Order the SEO Power Shield
Order or create schema for your organization, location and each pillar page
Tracking
Set up Google Analytics
Set up Google Search Console
Set up any onsite trackers or rank trackers of your choice
Tips Section
Money Site Tips
Tuned content for each pillar page
Tune the posts for the top level keywords
tools to use:
- InLinks
- Surfer — (how to)
Entity Setup Tips
Press release 1 for your brand – Brand PR1
- Focus on the brand
- Only 2 links in the press release
- First one links to money site home page
- Second one links to GMB Map (using mgyb.co short link)
- Embed YouTube video and GMB maps
The SEO Shield
- Establishing your brand online (quick overview)
- Full overview of what the shield is (overview training)
Advanced Schema
- Speak directly to Google in code!
- Free schema training offer (grab here)
**The advanced schema will not be delivered until month 3-4 as we utilize many of the deliverables and add them to the schema for you
